When Hip Hop Meets Video GamesPublished by Rondell Conway on Thursday, August 2, 2012 at 3:39 pm.
When Hip Hop Meets Video Games
Jay-Z’s already got his hands in rap, books, clothing and sports, but he isn’t done expanding his portfolio. Hov recently signed on as executive producer of the NBA 2K13, the next yearly installment in the iconic basketball video game franchise. ”This has been a unique opportunity to collaborate with 2K Sports and be a part of one of the best sports video games in history,” Jay-Z said in a statement. “NBA 2K13 will be the next evolution in sports and basketball culture, and I’m ready to usher in the new era of the franchise.” But Hov’s new job is just the latest example of hip-hop and the gaming industry joining forces. Click on for other examples of rap/ video game mash-ups.
This 2009 spin-off of the hit game Guitar Hero came with custom turntable controllers and playable avatars including DJ Shadow, Z-Trip, DJ AM, Grandmaster Flash, DJ Jazzy Jeff and Daft Punk
Def Jam Vendetta
This 2003 game combined rap with pro wrestling, with artists on the Def Jam roster, including DMX, Redman and Ludacris, going toe to toe in the ring. It led to two sequels, 2004’s Def Jam: Fight for NY and 2007’s Def Jam: Icon.
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