Ugly Betty Gets Canceled

Published by Starr Rhett on Thursday, January 28, 2010 at 11:00 am.

You read correctly, it’s a wrap for Ugly Betty (cue death processional).

ABC is canceling the show that made America Ferrera an unlikely star (and kept Vanessa Williams in the spotlight). The series will wrap after the current fourth season, which will end with a 20th episode in mid-April according to USA Today.

Ugly Betty debuted in 2006, starting off strong on Thursdays but ratings plummeted when it moved to Fridays last fall. It was then moved to Wednesdays but the damage was irreversible. Ugly Betty will continue to air Wednesdays at 10pm ET/PT for now.

“We’ve mutually come to the difficult decision to make this Ugly Betty’s final season, and are announcing now as we want to allow the show ample time to write a satisfying conclusion,” says ABC chief Steve McPherson.”We are extremely proud of this groundbreaking series, and felt it was important to give the fans a proper farewell.”

Sorry Ugly Betty fans. I know how you feel (I abruptly lost Girlfriends and The Game). But at least you can reminisce via the DVD anthology. And who knows, maybe reruns will be syndicated.

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Comments

Chelsea said on January 28th, 2010

That is so true! Girlfriends and The Game did leave too soon. And at least Ugly Betty gets a proper ending.

LeLe said on January 28th, 2010

This is so sad all the good shows get canceled.

Tori Lynn said on January 28th, 2010

This is truly sad to see such a great show to leave the air. I feel the problem is when net works start moving a show around to different time slots. I upset because we keep stupid reality shows on the air or comedy shows on that I just don’t get. It’s crazy. I will the whole entire cast good luck and my God bless you all from one of your number on fan.

Coco said on February 1st, 2010

I hate that Ugly Betty has to be canceled. I love this show and I have watched it from the beginning. I liked The Game and Girlfriends too. Why they gotta cancel all the good shows?

Goleray said on February 3rd, 2010

Re: The Ugly Betty cancellation.

Actually what needs to happen is for all of the Ugly Betty fans to bombard ABC with a coordinated email campaign respectfully demanding that the show not be cancelled. Efforts like this from a large enough fan base have been successful in saving favored shows before (or having them picked up by other networks).

Don’t just lament the show leaving, ask your family, friends and co-workers to also send a quick email as a favor to you (even if they don’t watch the show), take a quick moment to send an email to ABC letting them know how you feel (and that you will probably switch to another network if you can’t see this quality program). Watch the commercials during Ugly Betty and take note to mention the sponsors in your email saying that you currently patronize them because of the show and that you may not be so inclined to do so if the show leaves. (Emails to these sponsors couldn’t hurt either).

Be nice, but be firm letting them all know in no uncertain terms that you will be greatly disappointed (or sad, or mad) if they remove one of your favorites – Oddly enough, you can remind them that the consumers do have a voice.

Coordinate through the Ugly Betty fan sites and forums to fight for this quality show which provides excellent entertainment….

Also, it may not hurt to send a quick (respectful) email to the Oprah website since she was such a strong advocate for Ugly Betty in the first place. One mention from power player Oprah and you will have millions of additional advocates on your side all speaking in unison to change the minds of the corporate network executives in charge.

lily said on February 9th, 2010

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ugg boots,it’s really a pity.