Brian McKnight Learns a Valuable Lesson: Don’t Always Trust TwitterApril 24th, 2012
By Dan Reagans
While we all love Twitter, the public has been exposed to the bad side of the social media experience of late. Last week, we saw Nicki Minaj’s abrupt departure from the social network after a squabble with her fans, and this week’s debacle comes at the hands of ’90s R&B star Brian McKnight. Known for his smooth falsetto and laid back jams, the R&B crooner has found himself at the center of an Internet hailstorm of ridicule following the release of his new song “If You’re Ready to Learn.”
Appearing in a three minute video blog, the multi-platinum recording artist decided to give fans a preview of his latest project, which he dubbed as an “adult mixtape.” This is where things start to get weird and go awry, as the Grammy Award-nominated singer serenades viewers with an explicit hook that you wouldn’t want your mother to hear you sing… or hum.
“Let me show you how your p—-y works/ bet you didn’t know that it could squirt/ I have lots of things to show you if you’re ready to learn”
While it would be easy to the believe California rapper Lil B penned these lyrics, the Based God isn’t involved here. McKnight is solely responsible for this over-the-top, awkward groove. But if we’re looking for an accomplice, one could point a finger at the people who follow the 42-year-old singer on Twitter. Certainly most artists today engage in the social media tactic of soliciting opinions from their Twitter followers. The back and forth can be healthy and productive at times. It can even be a worthy marketing plan for new material.
In this case, however, Twitter has coerced another entertainer to step into the not-so-flattering spotlight. Before the OG crooner went into his X-rated solo, he revealed that some friends and a few of his 45,000 Twitter followers encouraged his new Ratchet & Blues ballad. Let this be a lesson to other entertainers who dare to push the envelope in more ways than we’d desire.
Twitter is a dope and direct line of communication between fans and artists but not every bright idea or brain fart in this case is a good one. Some fans don’t make good A&Rs, as we can see here. I’m sure if it weren’t for the good and evil social platform the “One Last Cry” singer would’ve never mustered up enough courage to waste time on a project like this. Hopefully after this week’s media backlash, he’ll scrap this idea and devote his studio time and harmonious talents to penning those memorable wedding song classics we have grown to love from him. This offense calls for a Twitter-timeout. Come back, Nicki, it’s Brian’s turn to go.