Has Kanye West vs. J. Cole Lost Its Luster?

June 10th, 2013

(Photos from left: Andreas Rentz/Getty Images, Frazer Harrison/Getty Images)

By Jacob Rohn

It was all just good a week ago. J. Cole and Kanye West were set to make June 18 an early Christmas for hip hop fans with their respective new releases (Born Sinner and Yeezus) going head-to-head in a move that would most certainly increase attention and sales for both. But some of J. Cole’s new material, including the album’s most buzzed-about tracks, “Let Nas Down” and his collabo with Kendrick Lamar, “Forbidden Fruit,” was leaked last week, letting the air out of his sails and, quite possibly, his sales.

On top of that, Kanye added to the chaos, when he decided that due to mixed feedback on his early releases, “New Slaves” and “Mama’s Boyfriend,” he would need to make some last minute changes to the album, which included contributions from Rick Rubin. As of now Def Jam has not said whether or not the album will still drop on June 18. With everything going on, has the prizefight-like atmosphere dissipated from what might be hip hop’s biggest day of the year?

Cole will probably suffer more than Kanye, because his most highly anticipated material has been exposed, and even though the songs have gotten pretty good feedback, the incentive to buy the rest of the album is lessened significantly. His first single and two marquee tracks are already in the realm of public consumption. Cole is a legitimate star and his album has been on fans’ radar for quite some time. He has successfully built up a sizeable fan base. But, as everyone knows, the sophomore album is critical to any artist’s career. Typically it’s the second album that determines whether someone is a one hitter quitter or here to stay.

For Yeezy’s part, he may not have hurt his stats at all. The first thing to remember is that this is one of the premiere showmen in music, not just hip hop, but music as a whole. Even when he’s not trying, he garners more attention and free press than just about anyone else. So far with this album he has successfully drawn attention to it from hip hop fans AND haters by naming it Yeezus, a move that a lot of people found to be blasphemous and disrespectful, but just like with Howard Stern, even the detractors are forced to pay attention to his every move. As an established artist, Kanye also gets the benefit of the doubt because his previous five albums have all been hailed by critics. He gets the benefit of the doubt because he has branded his music as the exact opposite of his personality; magnetic. Kanye’s sales might actually increase since it’s being widely reported that Rick Rubin has now been tapped to put the finishing touches on the album.

Hopefully June 18 will remain every bit as important as it should be. J. Cole’s Born Sinner and Kanye West’s Yeezus will hopefully stir up a healthy competition or at least curiosity that will propel each to greater sales and exposure. Days like this are great for hip hop. These two albums have gotten so much coverage it’s definitely a win-win for everyone.

  • SEND TO A FRIEND
  • Digg It
  • Delicious


Comments

Pages: « 1 [2]

Monte Holbein Said on

I’ve been surfing on-line more than three hours as of late, yet I never discovered any attention-grabbing article like yours. It’s pretty value enough for me. In my opinion, if all web owners and bloggers made excellent content as you did, the net will probably be much more useful than ever before.



Odessa Said on

I really love thisinternet



Ernest Said on

Hello there just stumbled upon your website via Google after I typed in, “Has Kanye West vs. J. Cole Lost Its Luster? | Sound Off | BET.com” or perhaps something similar (can’t quite remember exactly). Anyways, I’m delighted I found it because your content is exactly what I’m searching for (writing a university paper) and I hope you don’t mind if I gather some information from here and I will of course credit you as the source. Appreciate it. Feel free to visit my web page; outsourcing seo services (http://www.danielleandjustin.com/guestbook/ardguest.php)



Jodie Said on

Howdy! This is my first comment here so I just wanted to give a quick shout out and tell you I genuinely enjoy reading through your articles. Can you suggest any other blogs/websites/forums that deal with the same topics? Many thanks! my blog; organic link building *http://dustinmott.healthkicker.com/*



Jeffery Said on

Hi there! This is my first visit to your blog! We are a collection of volunteers and starting a new initiative in a community in the same niche. Your blog provided us useful information to work on. You have done a extraordinary job! My weblog … effective link building services [Jeffery]



Hilario Said on

?http://www.sex-ogloszenia.waw.pl Siedz?cy opodal niej na kanapie Romek nieledwie w przelocie po?o?y? r?sia na jej kolanie. Zosia nico spo?ród tym nie zrobi?a, z tej przyczyny postanowi? pój?? o chód w dalszym ci?gu natomiast przesun?? r?k? w gór? po udzie. Kiedy nieznacznie je ?cisn??, obydwoje poczuli emocja. Wypite poprzednio piwa szumia?y im w g?owach a powodowa?y zmniejszenie zahamowa?. Sprawd? na tej stronie: sex og?oszenia.



Chanel Said on

I quite like reading an article that can make men and women think. Also, many thanks for allowing me to comment! Review my web site :: tee shirts



maillot de foot pas cher Said on

Yeah !… life is like riding a bicycle. You will not fall unless you stop pedaling!!… maillot de foot pas cher http://www.whddqc.com/maillotdefootpascher.html



Newton Said on

Hi! It seems as though we both have a passion for the same thing. Your blog, “Has Kanye West vs. J. Cole Lost Its Luster? | Sound Off | BET.com” and mine are very similar. Have you ever thought about writing a guest article for a related website? It will unquestionably help gain publicity to your website (my website recieves a lot of visitors). If you’re interested, email me at: newtonjohansen@yahoo.com. Thanks Stop by my weblog; buy edu links *Newton*



winnipegcomputerrepairs.blogspot.com Said on

Astonishing Website U Built Here. Very Informative Subject For A Blog Keep Up The Interesting Work!. Check Out The Winnipeg Computer Repair Master Technician Website And Share With Me What You Think!!!



Elbert Said on

I ԁon’t even know how I ended up here, however I assumed this submit was once great. I don’t realize who you might be however cеrtainly you’re going to a well-known blogger in case you are not already. Cheers! Have a look at my page: tantric massage



Rosalyn Said on

I’m not that much of a internet reader to be honest but your blogs really nice, keep it up! I’ll go ahead and bookmark your site to come back later on. Many thanks Feel free to visit my blog … seo link building services



Valentin Said on

I am not sure where you are getting your info, but great topic. I needs to spend some time learning much more or understanding more. Thanks for great information I was looking for this info for my mission. My page :: t-shirts



Norma Said on

I’m really enjoying the design and layout of your site. It’s a very easy on the eyes which makes it much more pleasant for me to come here and visit more often. Did you hire out a designer to create your theme? Outstanding work! my blog post … dofollow backlinks [Norma]



Jack Said on

Hi this is kind of of off topic but I was wanting to know if blogs use WYSIWYG editors or if you have to manually code with HTML. I’m starting a blog soon but have no coding skills so I wanted to get guidance from someone with experience. Any help would be enormously appreciated! my page – link building websites – Jack -



Regena Said on

Excellent post however I was wondering if you could write a litte more on this subject? I’d be very grateful if you could elaborate a little bit further. Thanks! my webpage … auto insurance maine



Clarissa Said on

Hello would you mind letting me know which hosting company you’re utilizing? I’ve loaded your blog in 3 completely different browsers and I must say this blog loads a lot faster then most. Can you recommend a good internet hosting provider at a reasonable price? Thanks, I appreciate it! Review my webpage: %anchor_text%



Arthur Said on

Hiya! My wife and I often publish guest articles or blog posts for other website owners to help gain publicity to our work, as well as provide superb articles to blog owners. It really is a win win situation! If you happen to be interested feel free to e-mail me at: arthursteadman@gmail. com so we can discuss further. Thanks! Look at my web page: high pr link building – aide.digitalfighter.fr -



Justin Said on

Awesome blog! Do you have any hints for aspiring writers? I’m hoping to start my own website soon but I’m a little lost on everything. Would you recommend starting with a free platform like Wordpress or go for a paid option? There are so many choices out there that I’m totally overwhelmed .. Any suggestions? Thank you! Also visit my blog … affordable link building



Gertie Said on

Greetings! I know this is kinda off topic but I’d figured I’d ask. Would you be interested in exchanging links or maybe guest writing a blog post or vice-versa? My website discusses a lot of the same subjects as yours and I believe we could greatly benefit from each other. If you’re interested feel free to send me an email. I look forward to hearing from you! Wonderful blog by the way! My blog post – get more backlinks