JoJo Simmons Shows Some Toughness

February 3rd, 2013

(Photo: Jemal Countess/Getty Images)

By Dan Reagans

Name dropping is a common occurrence in hip hop, but rappers should be warned not to mention anyone from hip hop’s royal family, the Simmons. Son on Rev. Run and nephew to music mogul Russell Simmons, JoJo swung a lyrical haymaker at veteran rapper Juelz Santana yesterday on his scathing diss freestyle “Holy Water.”Proving once again that this hip hop family is not one to mess with.

Whether or not the lyrical punch caused any damage, you’ve got to give JoJo his just due for standing his ground and not being the butt of anymore lyrical wise cracks. Since his younger brother Diggy rose to fame in 2010, JoJo has heard all the jokes about being less talented than Diggy. No more. JoJo has set the precedent here with this diss at Juelz.  While we’re applauding young JoJo for showing he’s got heart, let’s salute his dad the good Reverend for teaching his boys to stand up for themselves on the mic.  There aren’t too many young spitters who still live by that old school standard of stepping to anybody who mentions your name in an unpleasant manner.

After the Harlem MC spit, “As far as the dough goes/ I’m Russell Simmons, you JoJo,” on the mixtape anger “Soft,”  Jo went for Juelz’s jugular. While it’s safe to say that the Dipset member meant no harm, an eager JoJo took his gripes straight to wax and left no room for doubt in regards to where he stood on the matter. If you recall, Diggy did the same thing last year on two occasions when J. Cole name dropped him in “Grew Up Fast” and rapped about alleged sexual exploits with his sister Vanessa Simmons on “Purple Rain.”

Although JoJo will still be looked at as the less talented of Rev. Run’s boys, he may have changed the attitudes of many with this sharp diss freestyle. As long as he keeps flaunting that spirit of a true MC, there’s always potential for him to be the next star in the family. After all it’s that same firebrand attitude that helped propel his dad to legendary hip hop status. So salute to the young rhymeslinger for his effort.

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