NFL Investigation Further Proves Jay-Z Is LegitMay 28th, 2013
By Jake Rohn
It was a roller-coaster week for Jay-Z’s Roc Nation Sports Agency. After signing New York Jets rookie quarterback Geno Smith to join the roster, which already includes New York Yankees star Robinson Cano and WNBA baller Skylar Diggins, the NFL-PA announced over the long weekend that they plan on investigating the circumstances surrounding the Geno Smiths signing. The investigation stems from a picture that was posted on Instagram that showed Jay and Geno together. Jay-Z’s involvement in recruiting Geno Smith would violate the league’s newly implemented “runner rule,” which prohibits those without the proper credentials from recruiting players to join agencies. So why all the fuss over an Instagram picture? Because everyone (including the NFL) knows that when Hov means business, he Will. Not. Lose!
Those old enough to remember the heyday of Master P and No Limit Records may recall P, real name Percy Miller, starting his own sports management company as well. (This mysteriously non-defunct website pretty much says it all.) No Limits’ clients included NBA journeymen Ron Mercer and Derek Anderson, as well as Brian Shaw and the controversial football star Ricky Williams. This seems like a controversial venture. Both Jay and Master P hired someone else to handle negotiations and day-to-day work for their clients and both emphasize a focus on ventures outside of sports like movies and music. Here’s what separates Jay-Z from Percy Miller.
Unlike Master P, who clearly hired amateurs to run the company (again, look at their website for endless examples of this), Jay-Z did what he does best: Found the top dog and partnered up with them. Jay partnered with CAA, who is a juggernaut in the world of sports and entertainment. Even without S. Dot as one of the faces of their brand, the venerable agency would have no trouble signing big name clients of their own. Jay’s relationship with them is symbiotic. By merging their power and influence, both stand to gain new clients and increased media exposure.
For anyone thinking Jay is not taking this venture serious, be warned: He’s coming, and half the athletes in pro sports (including one LeBron James) already have a relationship with the forward-thinking music mogul. Also, for anyone thinking that it’s not possible for a celebrity to run a successful sports agency, check out actor Duane Martin, whose company Impact Sports reportedly represents over 50 clients with roughly a billion dollars in contracts.
Jay-Z has established himself as a force to be reckoned with in every one of his business ventures. The NFL’s decision to investigate the Brooklyn-born businessman only reaffirms that they see him as an immediate threat to those who make up the underbelly of professional sports. Jay now knows that he’d better tread softly if he plans on helping his own company succeed. Yet still, Hov always finds a way, and even if this isn’t his first love (hip hop), his rivals still need to be ready, cause when he’s on the warpath “The Takeover” happens.