On Location: Def Jam 25th Anniversary Celebration
June 12th, 2009
I only for the DEF at heart! I’m not even going to front, when I first heard about this lil Def Jam shindig being held out in the Bay Ridge part of Brooklyn, I wasn’t quite sure if I would make it. But since I already promised a good friend of mine (C. Moon, whad up??) that I would make arrangements to attend, I said the hell with it…what’s the worst that could happen.
Sean Pecas and The newly formatted Def Jam regime took over Brooklyn’s own, Brooklyn Sneaker Box to give a couple key taste-makers a sneak peak at two of their newly signed artists- Lil Ru and Big Sean.
Lil Ru, a young energetic fellow from South Carolina, hit the stage first performing several cuts from his upcoming project “21 & Up” set to hit the streets July 7th. Though I wasn’t familiar with his current single, “Nasty Song”, I’ll admit the lil homey might be able to make some noise given the right push.
Big Sean, a Detroit native signed to Kanye’s Good Music imprint, came out swinging next. Performing tracks from his already released mixtape, UKnowBigSean, Sean’s efforts to keep the attention of every attendee in Brooklyn Sneaker Box worked to the T. Since I was already a fan of Big Sean, I had no problem rapping along to his tunes (Yes, I was onstage rapping and holding the camera).
Overall, I enjoyed myself. Pineapple + Grey Goose always make things a bit easier to enjoy…especially when the heat overwhelms your natural ability to see what the hell is in front of you lol. Shouts to Sean Pecas, Big Sean, DJ Enuff, Lil Ru, Cynthia, Sav, Andrew Silberstein (Credit all photos to him)., Tanya D, Joey and the rest of the IDJ crew.
Check back next week for exclusive interviews with Lil Ru and Big Sean.
For exclusive videos and photos from last nights event, scroll down and check check check it out!
Sincerely
Low “Funny how things turn out, right?” Key
SoundOff TV Presents: Def Jam 25- Lil Ru from LowKey on Vimeo.
SoundOff TV Presents: Def Jam 25- Big Sean from LowKey on Vimeo.

Sean Pecas introduces Big Sean & Lil Ru to Brooklyn.
Big Sean, DJ Enuff and Lil Ru mean mug for the cameras.

Big Sean and Lil Ru at Brooklyn Sneaker Box.
BET.com’s, LowKey interviews Lil Ru outside of Brooklyn Sneaker Box.
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Who In The Hell Is Lil Ru? Why I Never Heard Of ‘em Before?