By Sherri L. Smith, BlackWeb20.com

Rap mogul Diddy is known for being the king of the remix, but if the folks at Moderati have anything to say about it that will soon change. The mobile app company that brought you the pyromaniac-friendly virtual Zippo Lighter app for iPhone has unveiled Romplr, a new music application. So what makes this app so special? Well, Romplr lets users take a track and create their own unique remix. The mixes are created via eight built-in loops and seven samples. Users are also given three tracks to mix per song. Wannabe remixers also control the length of the mix with a minumum time of 30 secs or a maximum of 3 minutes. After the mixes are created, they can be shared with friends via email, Facebook, or rompler.com, the online community for fans of the app.

At launch, people looking to take control of the music can let their creative juices flow, experimenting on Soulja Boy Tell ‘Em’s “Turn My Swag On.” (A side note: Love him or hate him, you have to respect the polarizing artist’s masterful grasp of using the online space to keep his name in the media and his pockets fat.) Rompler Dance is also set to launch this week. The dance version of the app will feature three original tracks that users can add their unique flavor to.

The app is currently retailing for $5 in the Apple iTunes store. Unfortunately, the app is currently only available for the iPhone, but never fear, Romplr will be coming to Android, Blackberry, and other mobile app stores at a later date.

BlackWeb20.com covers website and application launches; culturally relevant Internet industry news; and mainstream Internet industry news from an African-American perspective.  They also analyze emerging web trends and how they apply to web properties that target African-Americans or African-American culture.

By Angela Benton, BlackWeb20.com

Would you Donate Cash to Soulja Boy?

If you haven’t been following Soulja Boy’s use of Web 2.0 techniques, some dating back as far as 2007 and earlier, you could be clueless to the kind of money he is getting using it. With many of his endeavors centering around the web, his cartoon and the various dances that accompany his records to name a few, he is clearly no novice at marketing. In fact one may consider him an expert and even follow his many tips that he dishes via YouTube on how to sell a cool milli online.  Read the rest of this entry »